Patterson Flynn

Rug company Patterson Flynn Martin, owned by F. Schumacher & Co., had the goal of modernizing their heritage brand. LMNOP developed a system and language that exudes the level of attention, detail and sophistication to match the brand’s quality service and luxury rug offerings. In addition to shortening the name to Patterson Flynn, LMNOP created a new visual identity that features high touch collateral as nuanced as the rugs themselves while still allowing space to showcase the brand’s curated collection.